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When it comes to web site design... less is more. We're not talking about content. The content is the reason people are going to the web. But who has time to read everything they find on the web? Think about it: the web contains books, catalogs, brochures, annual reports, maps, games...you name it...from around the world. It's probably safe to say it's "bigger" than any brick-and-mortar library you could ever visit. Now, we don't read everything in a library. That's why libraries developed a system to help people find what they're looking for.

Web design is not solely about visual appeal and professional design. It's about designing how content is organized and presented. It's about making it easier for people to discover that your website has what they're looking for. When that happens, now they're reading and bookmarking and printing out and buying.

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web stuff - eBay
"I was on [your client's] web site recently. It is very well done. Very professional..."
"I love the colors... Every site you do is so different.. I'm in awe of you."
"I visited [your client's] website; very impressive!"
"Your web site is absolutely great -- one of the nicest from a functional (with appeal) standpoint."
"Our site is sooooooo far superior to the others, that before long we will be IT!!!"
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